Yarmouth Boat Yard attends 2015 Pursuit Dealer’s Conference
In October Yarmouth Boat Yard owner, Steve Arnold and sales manager Captain Jack Stewart attended the Pursuit Dealer's Conference held in Sarasota, Florida. In addition to receiving two awards, Pursuit also unveiled the new 23 Center Console and the new Offshore 355.
An awards dinner was also held and Yarmouth Boat Yard once again received the Gold Flagship Dealer status. To qualify and be recognized as a Gold Flagship Dealer, vendors must meet high standards with exceptional performance in three areas: dealership sales, marketing, and service, as well as be a member of the Marine Industry Dealer Certification (MIDC) program.
A focus of the Gold Flagship Dealer program is on operational excellence that will result in higher customer satisfaction for building a lifetime customer. Pursuit’s Flagship Dealer Program builds on the MIDC program instituted by the NMMA (National Marine Manufacturer’s Association) to help marine dealers achieve and maintain certain standards and practices for their dealerships in several different areas. Pursuit’s program adds operational enhancements to ensure Pursuit dealers excel in overall customer satisfaction.
Awards were also presented to the salespeople who qualified for the prestigious “Club Pursuit and Club Elite” awards. Captain Jack Stewart was awarded the Club Elite award for the being a top salesman of Pursuit Boats for 2015.